ZIZTAR has partnered up with Off The Wall to hold the very first AW15 Pop Up Party
at Off The Wall new store which located in Silvercord Tsim Sha Tsui.
Numerous of guests and media arrived the store before the party even started, they enjoyed ZIZTAR homemade peach iced tea, and silver glitter mini cupcake with 'Z' word on top.
Two caucasian models wearing ZIZTAR AW15 clothing and performed a catwalk to kick off the party, Models have showcased 8 outfits in total, guests watching catwalk while enjoying the on-site flower shape candy floss production, it made the party filled with colourful and joyful atmosphere.
The main purpose of the party was to introduce the extend clothing line of the brand — SILVER LABEL which starts in AW15. SILVER LABEL aims to express itself freely and unlimitedly, while the basic line —BLACK & WHITE LABEL has always been the majority's preferences. However, ZIZTAR understands that we have to meet the different needs of different audiences, so we decided to break through the rules, and get involved in the untouched areas bravely; we do not follow the crowd and the goal of SILVER LABEL is to truly express its inner self with no restrictions. In this season, you can find unique patterns, artful printing, high-quality fabrics and intricate tailoring skills to create a mature yet tasteful style for our beloved ZIZTARs.
Plenty of guests and fans have came to show their support : Including singer Vincy Chan, Hong Kong top model Louise Wong, fashion icons Eva Cheung, Suki Wong, Maggie Stadelmann, Aiko Yeung and Visala Wong, popular makeup artist Jess Yung as well as both print and online media. They were in love with the star shape candy bottles and the party gifts that arranged by ZIZTAR. The party went extremely well, everyone enjoyed it and had a super fun Friday night!
If you missed our AW15 Pop Up Party this time, do not panic!
There are more parties and events are yet to come, make sure to follow ZIZTAR's latest news so that you can join us and have fun together next time!!
Lots of LOVE,